The ReviewCraft process

A smarter way to collect reviews

Most review platforms send a link and hope for the best. ReviewCraft engineers the entire experience, from the questions customers answer to the keywords that end up in their published review.

1The trigger

Every completed job becomes a review opportunity

Connect ReviewCraft to your job management software and review requests fire automatically the moment a job closes. No manual follow-up. No customers falling through the cracks. Or trigger manually from your dashboard for any customer in one click.

  • Webhook integration with Jobber, Housecall Pro, ServiceTitan, and GoHighLevel
  • Manual send with one click from the dashboard
  • Automatic reminder sequences at 48 hours and 7 days
  • STOP handling built in. Opt-out compliance is automatic.
  • Duplicate detection prevents repeat requests to the same customer
Job 4821Closed

Termite Control

Customer: Sarah M. · Source: Jobber webhook

SMS sent

Hi Sarah, EcoGuard Pest Management would love your feedback. Share your experience (2 min): reviewcraft.app/q/abc123 - Reply STOP to opt out
Service type
Routing question
Step 3 of 5

What stood out most?

thorough inspectionon-time arrivaleffective treatmentpet safe approach
4Outcome detail
5Optional closing comment
2The questionnaire

Questions that do the keyword research for you

Customers do not write reviews because they do not know what to say. ReviewCraft replaces the blank box with an adaptive questionnaire of 6 to 8 questions that branch based on what mattered most to them. Every question is engineered around your target keywords. Customers never see the SEO layer. They just answer honestly.

  • Adaptive decision tree branches based on customer priority
  • Service type selected from your actual service catalog
  • Keyword toggle chips surface the right language naturally
  • One optional open text question. Everything else is tap to answer.
  • Completes in under 2 minutes on mobile
3The draft

Their words. Optimized.

Once a customer submits their answers, ReviewCraft assembles their responses into a polished review draft tailored to their chosen platform. Google drafts are specific and local. Yelp drafts have narrative flow. Facebook drafts are warm and social. The customer edits if they want, then copies and posts in one tap.

  • Platform-specific draft length and tone
  • Keyword coverage score shows which target keywords made it in
  • Deep link opens Google, Yelp, or Facebook review page automatically
  • Draft is fully editable. The customer always has the final word.
  • Customer is always the author. ReviewCraft never posts on their behalf.
Keyword coverage87%
We recently had termite control service done by EcoGuard Pest Management and the results speak for themselves. The termite treatment was thorough and complete, with effective results from day one. The technician performed a thorough inspection before beginning.
Recovery mechanic

What happens when a customer is not happy

Most platforms ignore low ratings. ReviewCraft turns them into your most valuable feedback. When a customer rates below your threshold, you get an instant alert, with their specific responses, the failure category our AI identified, and a suggested outreach message written around what they actually said.

Instant notification

Alert fires within seconds of submission, before anything goes public. Your team knows immediately.

AI recovery message

Suggested outreach written around the customer specific complaint. Not a template. A response to what they actually said.

Public posting never blocked

The customer always has the option to post publicly. ReviewCraft surfaces private feedback alongside it, never instead of it.

ReviewCraft is designed to comply with Google, Yelp, and FTC guidelines on review solicitation. Public posting is always offered to every customer regardless of their rating.

Keyword intelligence

The SEO layer your competitors cannot see

Every ReviewCraft account ships with a keyword profile built from your specific services, location, and competitive landscape. Those keywords inform every question in your questionnaire and every draft our AI assembles. Over time, your review portfolio builds coverage across your entire keyword universe. These are the signals that determine whether you appear in local search, Google Maps, and AI-generated answers.

Keyword Coverage Score74%

74% of your target keywords have appeared in reviews in the last 90 days. Your leading indicator of local ranking performance.

Step 1

Your keyword profile

termite controlpet safe treatmenteco friendlythorough inspection

Step 2

Questionnaire toggle chips

Keywords become tap-to-select options customers choose from naturally.

Step 3

AI draft assembly

Selected chips plus customer answers become a keyword-rich review draft.

Step 4

Published review

Keywords appear naturally in real customer reviews. These are the signals Google ranks on.

Everything you need to know

  • No. The customer is always the author. ReviewCraft guides them through questions and assembles their authentic answers into a polished draft. They edit it and post it themselves. We never post on their behalf and never fabricate experiences or emotions.

Ready to build a review program that actually works?

Set up ReviewCraft in under 15 minutes. No credit card required.